GTM Partnerships Lead

About the role

Attio is the CRM for agentic revenue, designed to help ambitious go-to-market teams understand every customer, automate at scale, and build their go-to-market motion. The company has raised $116M from GV (Google Ventures), Redpoint, Balderton, Point Nine, and 01A.

Attio hires builders who thrive on complex technical challenges, hold themselves to a high bar, and care about delighting users. The team values sharp judgment, craft, attention to detail, and exceptional work.

The GTM Partnerships Lead will build and scale an ecosystem of partners across multiple channels, including System Integrators (SIs), affiliates, and resellers. This high-impact role combines strategic and operational responsibility: establishing partner programs, owning key relationships, and working cross-functionally to help customers and partners succeed.

• Remote role with applicant eligibility in the United States and United Kingdom.

Responsibilities

• Scale Attio's Expert Program, growing an ecosystem of consultants, agencies, and independent operators who help customers successfully adopt Attio.
• Recruit, onboard, and enable new partners through playbooks, training, and resources that help them succeed quickly.
• Build lasting relationships with top partners, helping them grow their businesses while making Attio their CRM of choice.
• Design programs that incentivize partner engagement, referrals, implementations, and long-term customer success.
• Work closely with Sales to identify partnership opportunities that accelerate customer acquisition and expansion.
• Partner with Marketing on co-marketing campaigns, customer stories, webinars, events, and educational content.
• Collaborate with Product to give partners early access, clear documentation, and a feedback loop into the product roadmap.
• Identify and launch new partnership motions, including channel partnerships and referral programs.
• Define the systems, metrics, and operating cadence needed to scale partnerships as Attio grows.
• Measure partnership impact across pipeline, customer acquisition, implementation quality, product adoption, and expansion.

Requirements

• At least 5 years of experience in partnerships, channel, success, solutions, or similar roles, ideally in B2B SaaS.
• Experience building or contributing to SI, channel, expert, or service partner programs from the ground up, or scaling one at a high-growth company.
• Strategic thinking and hands-on operational skills, with comfort navigating ambiguity and enthusiasm for building.
• Commercial judgment, an understanding of partner motivations, and the ability to create programs that align incentives.
• Strong communication and relationship-building skills, including managing multiple external partners while aligning internal stakeholders.
• A process-oriented but flexible approach to designing systems that evolve with the business.
• Enthusiasm for helping customers and partners succeed.
• Excitement about building the ecosystem around a fast-growing CRM company.

Preferred experience

• Previous work in CRM, RevOps, or implementation services.
• Experience with international or vertical-specific partners.
• Experience launching partner portals, certifications, or marketplaces.

Hiring process

Attio responds to candidates within 48 hours of each interview. Applicants can expect:

• Introductory phone call: 30 minutes.
• Hiring manager call: 30 minutes.
• Live exercise: 45 minutes.
• Interview panel: three 30-minute interviews.
• Final call: 30 minutes.
• Offer call.

Many interviews use self-scheduling, and the team is available to answer questions throughout the process. At the offer stage, candidates may speak with more team members, see a demo, or suggest other ways to learn about the company.

Benefits

• Equity in an early-stage technology company.
• 25 days of leave plus local holidays.
• 401K.
• Apple laptop and accessories.
• Private medical insurance through Cigna or Kaiser where available.
• Private dental and vision coverage.
• Enhanced parental leave.
• Team off-sites in fun places.